02
Mar
UNICEF believes that ZERO children should be deprived of clean water and basic sanitation. The sponsor behind this project Giorgio Armani will donate the equivalent of one day of clean water to a child in need every time a user in the UNICEF web app goes 10 minutes without touching their phone up to 75000.
Youll see updates on your progress how long other people have gone without their phones and how UNICEF helps provide clean water and sanitation around the world.
Unicef tap project app. In 2014 the UNICEF Tap Project introduced a wildly popular mobile web app that asked users to put down their phones for kids without clean water. Users spending mere minutes away from their phones were able to unlock the funding generously donated by sponsors such as Giorgio Armani Fragrances Swell Bottle and UNICEF Next Generation to provide a days worth of clean safe. UNICEF Tap Project Supporters.
Your Impact So Far Our mobile app challenges you to provide water to a child in need. How Your Dollars Turn Into Clean Water UNICEF helps engineers and entrepreneurs create new water sources. UNICEF believes that ZERO children should be deprived of clean water and basic sanitation.
Launched for World Water Month the UNICEF Tap Project Facebook app turns the social networks users into taps and their connections into pipes ready to be filled with water. By donating 5 to the UNICEF Tap Project via text message or PayPal each participant can choose two friends to receive water and the. The UNICEF Tap Project app tracks each participants time spent away from their phone and showcases how many days of clean water they have unlocked for children.
Users can then share their results via social media and challenge friends and family to beat their time. UNICEF works to improve access to safe water and sanitation facilities in schools and communities while promoting safe hygiene practices in more than 100 countries around the world. Just one dollar given to the Tap Project provides a child with clean water for forty days.
Get all the details on the UNICEF Tap Project on the UNICEF website. Download Unicef Tap Project app for Android at Google Play or for iPhone at the App Store. Armani will donate up to 75000 by the end of March.
Android apps charities causes iOS apps. All-in-all the UNICEF Tap Project campaign is a shining example of persuasive social media mastery. They capitalized on a platform that continues to evade marketers expertise.
Through organized websites tweets posts and a very easy-to-use app the strictly social and digital campaign was able to raise 16 million from 26 million individual users. Youll see updates on your progress how long other people have gone without their phones and how UNICEF helps provide clean water and sanitation around the world. At 10 minutes youll unlock the funding equivalent of one day of clean.
The UNICEF Tap Project campaign was a highly successful example of expert social media digital and phone application marketing. The basis of the campaign itself was app-driven involvement from supporters. UNICEF asked followers to sacrifice time on their phone to provide clean water for someone in need for a day.
Launched for World Water Month the UNICEF Tap Project Facebook app turns the social networks users into taps and their connections into pipes ready to be filled with water. By donating 5 to the UNICEF Tap Project via text message or PayPal each participant can choose two friends to receive water and the opportunity to donate. The UNICEF Tap Project is back on March 1st 2016.
How long can you go without your phone for this years challenge. 5 minutes could help provide a child wit. Droga5 the New York-based advertising agency that has worked to develop the Unicef Tap Project since it was introduced in 2007 has created a special Facebook app.
All-in-all the UNICEF Tap Project campaign is a shining example of persuasive social media mastery. They capitalized on a platform that continues to evade marketers expertise. Through organized websites tweets posts and a very easy-to-use app the strictly social and digital campaign was able to raise 16 million from 26 million individual users.
Log into Facebook to start sharing and connecting with your friends family and people you know. You can get more information on the Unicef Tap Project app by going here where theyll give you the link to type into your phones browser. Get some face to face contact and help give water to those in need.
Its really a win-win situation. The sponsor behind this project Giorgio Armani will donate the equivalent of one day of clean water to a child in need every time a user in the UNICEF web app goes 10 minutes without touching their phone up to 75000. According to UNICEF with just one dollar a child receives water for 40 days.
Thats the equivalent of 0025 per day. When people use the app or rather dont use Giorgio Armani fragrances and other donors will give money to UNICEF attempting to bring water to 728 million people worldwide. Moreover in an advertisement for the Tap Project that shows footage of New York participants UNICEF notes that nobody drank the water.
However many donated to the cause. Soon the campaign morphed into a website. This website asked participants to give up their phones as a symbol of an unnecessary but desired item.
In return the participants can give another person something that.